How L’Occitane Used Shopify Plus to Launch a Facebook Sales Channel in Just 42 Days

Gary Vaynerchuk, CEO of Vayner Media, just tweeted about how his company helped L’Occitane make a bold move in the market a few months ago.  (If you aren’t following Gary V., you should.)  This article fascinated me. I’m blown away by how rapid changes in tech impact how we live our lives and how we interact with brands we love…even brands we haven’t discovered yet.


I love seeing companies try something totally new…to meet their customers where they ACTUALLY are spending their time-  Online! Specifically, Facebook.


This was a brilliant move on L’Occitane’s part.



Read on if you want to to see how they used Shopify in a powerful, beautiful way.  Always be thinking forward…as Gary V. says, “Never be romantic about how you make your money.” In other words, Don’t hold onto old ways of doing things too closely. You might miss out on the next big thing that creates die-hard fans FOR LIFE.

Subscribe to get our latest content hot off the press!

We’ll send our freshest stuff straight to your inbox , once a week.

No Comments

Post A Comment

More Articles

denys nevozhai
Sonja Petrik

Your career path is a swirly mess. So what?

Continuing from my last blog post about permission, I think that permission-based thinking (if you give it power) messes up how you see your current potential- big time.   Let me explain.   With permission based thinking, you usually have some kind of track you

Read More »
Sonja Petrik

Selling Doesn’t Have to be Uncomfortable

Do you struggle to move your business forward or pursue your dream because you don’t want to sell?  Does the word ‘selling’ make you cringe?

Do you feel like you’d be pushy, annoying, rude…even somehow unethical if you sell your product or service?

It’s totally understandable.

Read More »
Sonja Petrik

Crummy Mindsets- Guilt after sending an invoice

Just read Laura Belgray’s Talking Shrimp blog post about feeling guilty when charging for something that seems ‘easy’ to us.   She mentions Denise Duffield Thomas’ FREE Money Mindset Workshop to help with this issue, which is awesome.  Her post struck a chord. I think this guilt comes from

Read More »